1. Ukuqanjwa kabusha kwesayensi nezobuchwepheshe
Isayensi nobuchwepheshe: ingamandla okuqala okukhiqiza, amandla okuthuthukisa inqubekelaphambili yethu;
Ukuqamba okusha: Ukuqamba okusha akupheli;
2. izinga eliphezulu nokusebenza kahle
Ikhwalithi: imikhiqizo yekhwalithi ephezulu kanye nezinsizakalo yisikhali somlingo somncintiswano wethu;
Ukusebenza kahle: Ukusebenza kahle kuyisisekelo sakho konke;
3. Ikhasimende kuqala
4. Win-win ukubambisana
Ukubambisana: Amandla omuntu anomkhawulo;
Win-win: qaphela intuthuko evamile yamakhasimende, inkampani kanye nabasebenzi.
5. Ukwethembeka nomthwalo wemfanelo
Isibopho: ukuba yinkampani enesibopho. Yiba nesibopho kumakhasimende, abahlinzeki, abasebenzi, imvelo kanye nomphakathi.
Ukuziphendulela: izinga labo bonke abasebenzi;
Ubuqotho: Ubuqotho buyisisekelo sempilo;
