1. I-Science and Technological Innovation
Isayensi neTekhnoloji: Amandla okuqala akhiqizwayo, amandla okuthuthukisa inqubekela phambili yethu;
Ukusungula: Ukusungula okusha akupheli;
2. Ikhwalithi ephezulu kanye nokusebenza kahle
Ikhwalithi: Imikhiqizo esezingeni eliphakeme nezinsizakalo ziyisikhali somlingo somncintiswano wethu;
Ukusebenza kahle: Ukusebenza kahle kuyisisekelo sakho konke;
3. Ikhasimende kuqala
4. Ukubambisana kokuwina
Ukubambisana: Amandla womuntu ngamunye anqunyelwe;
I-Win-Win: Yazi ukuthuthukiswa okuvamile kwamakhasimende, inkampani kanye nabasebenzi.
5. Ukwethembeka Nokwetheleka
Ukuzibophezela: Ukuba yinkampani ebhekele. Yiba nesibopho kumakhasimende, abahlinzeki, abasebenzi, imvelo kanye nomphakathi.
Ukuziphendulela: Izinga labo bonke abasebenzi;
Ubuqotho: Ubuqotho buyisisekelo sempilo;